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Google’s total Pixel sales barely compare to what Samsung sells in a year
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Google’s lifetime Pixel phone sales are dwarfed by the number of phones sold by Samsung in a single year, according to a reputable source.
On the day of Google’s glitzyPixel 7smartphone announcement, the company will be feeling justifiably proud of its impact on the industry. It created Android, of course, while last year’s Pixel 6 and Pixel 6 Pro were its biggest phone launches yet.
Bloomberg tech editorVlad Savovhas shared a snippet of Pixel sales data that he received from market intelligence company IDC, and it might prove sobering.
Since Google launched Pixel phones in 2016, it’s sold 27.6 million units. That’s 1/10 of Samsung’s 2021 sales. In other words, Google would need 60 years to sell as many phones as Samsung sells in one.Data: IDC
In the six years Google has been selling its own phones, it has managed to shift 27.6 million units. That’s a tenth of the number of phones Samsung sold in 2021 alone.
Of course, Samsung has been selling smartphones for a lot longer than Google. It sounds strange when talking about one of the biggest tech brands in the world, but Samsung is a more established name in this particular industry, and it has a sales presence in far more countries as a result.
There’s also the fact that Samsung sells way more smartphone models, from high-end flights of fancy like the foldableSamsung Galaxy Z Fold 4to the cheap and cheerfulSamsung Galaxy A12, and many more in between. Google, by contrast, sells two or three phone models a year.
Even so, it’s a worthwhile (albeit not official) statistic to keep in mind. Google’s Pixel phones might be greeted with all the glitz and glamour of a Samsung and Apple release, but reliable sales data suggests that they’re way more niche.
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Jon is a seasoned freelance writer who started covering games and apps in 2007 before expanding into smartphones and consumer tech, dabbling in lifestyle and media coverage along the way. Besides bein…
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Founded in 2003, Trusted Reviews exists to give our readers thorough, unbiased and independent advice on what to buy.
Today, we have millions of users a month from around the world, and assess more than 1,000 products a year.
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
